The aim of this project was to create branding for a fake condo project that was going to be put up in Distillery District. We created a brochure, a newspaper ad and website.

When designing the logo I had thought of the Distillery District  art scen, which is a big part of the location's character. I thought to create a logo that could remind one of an abstract piece. Using type and graphic translation I created a logo that would function as both an identity and a design element in merchandise.